Braille Labelling
Since 1997, the packaging of most of our products has featured the name of the range and product in Braille – given in English so that it can be understood by the greatest number of people. On October 1, 2008, L’OCCITANE received the Helen Keller award from the American Foundation for the Blind for its help to the visually impaired by using Braille on its packaging. This award is given to individuals and companies who improve the quality of life of those who are visually impaired.
In January 2009 to celebrate the two hundredth anniversary of the birth of Louis Braille, and to familiarize its consumers with this tactile writing system, L’OCCITANE is launching a limited edition «BRAILLE» sleeve for its 5.2 oz Shea Butter Hand Cream.