Why Grasse is the World Capital of Perfume

The town of Grasse, in the Cannes hinterland, is famous throughout the world for its perfume. Jasmine, roses, mimosa are just as many marvelous ingredients at the heart of the French perfume tradition. The International Perfume Museum in Grasse preserves this heritage via a collection as moving as it is surprising. Let’s visit!
By Caroline Taret

To visit the International Perfume Museum in Grasse is to immerse yourself in the world of perfume creation. From receptacles to containers to bottles to talismans, we traverse the history of a fragrance via objects from antiquity through to today. Then comes the fabrication, distillation, and the men and the women who developed this unique and innovative art which are presented in the exhibition rooms via beautifully displayed collector’s pieces and archival images. A plant and flower garden also encourages the discovery of the raw materials, that still dot today, for certain amongst them like jasmine or the precious centifolia rose, the outskirts of the town of Grasse. The collection is accessible to all, even small children who will understand through educational stages the power of smell. A heritage dear to the hearts of the people of Provence, but also of France, who are considered the specialists of fragrance creation.

To visit in the region

Mougins

The city dear to Picasso, Cocteau and Christian Dior remains a picturesque and elegant place to visit on the French Riviera.

Cannes

The essential city on the French Riviera, Cannes sparkles the whole year through due to events such as the Cannes Film Festival.

Antibes

An important city steeped in history, Antibes is overflowing with cultural addresses, notably the Picasso Museum.

Biot

World famous for its expertise in glasswork, it is home to the Fernand Léger museum.

Latest articles

Aromachology, Scent Therapy By Essence

Aromachology, Scent Therapy By Essence

Originating in a profound quest for wellness, Aromachology can be defined as the study of the influence of smell on behavior. Since 1982, this approach combining nature and sensorial pleasure has been gently promoting the harmony of body and mind.
Gordes Gets In Tune with the Soirées d’Été Festival

Gordes Gets In Tune with the Soirées d’Été Festival

Perched on a hillside in the heart of the village of Gordes, the Terrasses Theater hosts the annual summer festival Soirées d’Été. The event comprises six performances, a mix of theater, dance and music and punctuated with a subtle touch of humor, making for a real success story!
Lavender Ice Cream: A Delicious Dessert from Olivier Perrière

Lavender Ice Cream: A Delicious Dessert from Olivier Perrière

The star of the summer, ice-cream refreshes the palette of all gourmets throughout the season. A little treat that master ice-cream maker Olivier Perrière adapts across more than 70 flavors, including this delicious traditional recipe with a scent of the South, that spotlights Provence’s ubiquitous “blue gold.”